How to find portfolio/audience fit

Howard Gray
15 min readJan 31, 2021

You’ve probably heard of Product/Market Fit. It’s widely seen as the holy grail for just about every early-stage startup — and for good reason.

But what happens when your product doesn’t really feel like a product; when you have a portfolio rather than a product?

And what about when you’re focused not on a specific market with highly specific and aligned pain points, but an…

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Howard Gray

Adventures in entertainment, education and entrepreneurial endeavours. I’m an educator and executive producer based in NYC.